Approachable Luxury for Father's Day | Bloomberg Businessweek

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You're listening to Bloomberg Business Week with Carol Masser and Tim Stenc on Bloomberg Radio. Chris Rouseer is a dad with a little kid. He's also a guy who knows what to buy dads.

We're not talking about a regular gift guide. We're talking about a gift guide that dads will use every day. Chris Rouseer is Bloomberg Pursuits editor at large.

He joins us from New York. Chris, I I before we start with the gift guide, which is great. I I I I gotta say I love the way that you start this story because you write about your own tradition that you had with your brother and your dad, uh because you guys would get him something each year that he'd actually use each day.

It's really sweet. Talk about what what you remember from your childhood.

Well, I don't know if it's really sweet or just cheap.

It's really No, it's totally sweet. When we were little, my brother and I would try to figure out what to get our dad uh with like our allowance money for Father's Day. And we tried to think of like what his most precious item was, like what he reached for the most.

And when we watched him, that was his handkerchief. I don't know about your dad's, but my dad always had and still has a handkerchief in his back pocket. So, we decided that's what we would get him for Father's Day.

And every year we got him different bandanas. Uh so, you know, he'd think of us every time he sneezed. we'd be with him when we weren't around.

Uh yeah, so it just became a tradition. And actually recently I started getting him handkerchiefs again.

Uh Chris, oh man, same for my family.