Episode summary
Stewards of Compassion: Growing a Business Through Compassion (Sponsored Content) | Bloomberg...
Bloomberg Intelligence
· · 6 min · Hosts: Paul Sweeney
Summary
The episode presents Brim’s overseas renewable-energy expansion as a relationship-first strategy rather than a hunt for quick scale. Dr. Harold Link says the company’s growth depends on long-term thinking, trusted partners, and a wider decarbonization mission, with the goal of becoming carbon neutral by 2050. The company’s green leap strategy is tied to reaching 10 gawatt of total capacity by 2030.
South Korea is used as the clearest example of how the approach works in practice. The transcript says Brim’s market entry began in Thailand with a 2018 Royal Thai Navy project at Utapau airport, which opened the door to Korean battery partners. Pirid Patan says the company endured pandemic-era hurdles, invested in the 99 megawatt Saiangum Seb Solar Plant, and later won the 365 megawatt Nagwal offshore wind project.
The United States is framed as another test of the same model: a mature, competitive market where Brim aims to learn, build partnerships, and establish a foothold. Dr. Link says the company’s key U.S. partner is Brookfields, and that the point is not simply scale but who it is investing with. The episode closes on “doing business with compassion” as the guiding idea behind the expansion.
Key takeaways
- Dr. Harold Link says Brim’s expansion is driven by long-term partnerships and a carbon-neutral-by-2050 goal, not just asset growth.
- Pirid Patan says Brim invested in the 99 megawatt Saiangum Seb Solar Plant, which has operated since March of 2022.
- The transcript says Brim’s South Korea entry began with a 2018 Thai Navy project that led to Korean battery partnerships.
- Dr. Link says Brim’s U.S. strategy centers on reliable partners, naming Brookfields as a key collaborator.
- The company’s green leap strategy targets 10 gawatt of total capacity by 2030.
Notable quotes
“The company's entry into the Korean market actually starts in Thailand. In 2018, Brim was selected by the Royal Thai Navy”
“Despite the challenges, Brim invested in the Saiangum Seb Solar Plant which has an installed capacity of 99 megawatt”
“We follow our vision. The world wants to decarbonize. We want to be carbon neutral by 2050”
“It's about who we jointly investing together. Big Grim got very fortunate way doing business by always having very good and reliable partners”
“Doing business with compassion”
How the episode opens
Hello. Since you're a subscriber to this Bloomberg podcast, we thought you'd be interested in a sponsored podcast called Stewards of Compassion, produced by Brim and Bloomberg Media Studios. It explores how trust, partnerships, and long-term thinking are shaping renewable energy growth around the world.
We hope you enjoy this episode. Brim is Thailand's oldest established company. In 2028, it will mark 150 years.
In this episode of Stewards of Compassion, we follow Brim's expansion in renewable energy from Thailand to South Korea and the United States. The stewards of compassion. Let's hear from Dr.
Harold Link, chairman of Brim. He leads the company's long-term direction and speaks here about the wider vision behind its expansion.
It doesn't come by Vrim showing up in Korea and go to somebody and say, "Let's do that together." No, everything has a story behind it.
The company's entry into the Korean market actually starts in Thailand. In 2018, Brim was selected by the Royal Thai Navy as the operator for power plants and a cooling water project at Utapau airport. That opened the door to work with Korean partners on battery technology and led to a relationship that later grew in South Korea.
South Korea is one of Asia's most competitive renewable energy markets, home to some of the world's largest industrial and technology companies. For a Thai company, building a successful renewable energy business there represents an important milestone in its international growth. Now, let's hear from Pirid Patan, president of the renewable energy business at Brim.
He oversees renewable energy development outside Thailand and Malaysia.
During the pandemic, everything got more difficult to do. I could not come back so I stayed in South Korea quite long during that year. Despite the challenges, Brim invested in the Saiangum Seb Solar Plant which has an installed capacity of 99 megawatt.
From the episode’s captions: roughly the first two minutes, lightly cleaned. Keep watching on YouTube →
Topics
- compassionate business
- business expansion
- b.grimm
- market action
- sponsored content
Companies and tickers mentioned
- B.Grimm
- Bloomberg Intelligence
- Bloomberg
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Summary, takeaways and quote selection by Octagon. Quotes are short excerpts; the full conversation is in the episode.
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